ĢƵ

close

Kimchi: Spicy, fermented goodness

By Brandpoint 3 min read
article image -

From BTS to Squid Game, Korean culture is seriously trending right now. And beyond K-Pop and K-Drama, much of the buzz comes from the unique flavors of Korean cuisine – with kimchi as the key.

Those who follow the latest cooking shows, recipes and up-and-coming restaurants, know that kimchi is everywhere, and for good reason – its refreshingly crunchy texture and spicy, tangy umami flavor appeals to many palates, and itĢƵ also known to have health benefits. KimchiĢƵ popularity is also skyrocketing at a time when plant-based dishes are all the rage.

Just how much is kimchi trending? The Jongga brand of kimchi, which represents more than 60% of the kimchi exported from South Korea to the U.S., reports an increase in those exports of more than 20% in just the last three years.

“We’ve been amazed at the growing popularity of this traditional Korean staple,” said Brian Tompkins, vice president of sales and marketing, Daesang America, maker of Jongga kimchi. “And we’re delighted to share it with foodies and food lovers everywhere.”

HereĢƵ a quick guide to kimchi, how you can use it – and how to try out this food phenomenon for yourself!

WhatĢƵ in kimchi?

Cabbage (baechu, or napa cabbage) is the core of kimchi, but you can add other vegetables to make it your own. Vegetables often used in kimchi include radishes, cucumber, chives, mustard greens, perilla leaves

Beyond the veggies, itĢƵ all about the seasonings, plus the fermentation process. Top seasonings used in kimchi include chili peppers, flakes and/or powder, onions, garlic, ginger

Most cooks also add fish sauce and/or saeujeot (fermented shrimp), which you can skip if you’re going vegan.

How is kimchi made?

KimchiĢƵ unique flavor comes from the process of lacto-fermentation, which is how foods like sauerkraut and dill pickles are made. Fermented foods also are having a moment right now, due to growing interest in the health benefits from probiotics (which occur as a result of fermentation) for good gut health.

To make kimchi, cabbage is heavily layered in salt for a few hours. After the cabbage is rinsed, all the other ingredients are combined and packed into a container, then allowed to ferment for a few days – or much longer – at room temperature. Kimchi also can be eaten fresh, skipping the fermentation step.

Sound complicated and time consuming? While the kimchi-making process seems daunting, thereĢƵ a much easier way: Buy kimchi already made with traditional ingredients and in a variety of great flavor combinations.

For example, Jongga offers a wide array of kimchi products, including Sliced Napa Cabbage Kimchi in spicy and mild flavors. The kimchi comes in small, easy-to-use pouches. This Kimchi complements many dishes, especially meats like steak or BBQ.

Check out these and other kimchi products at JonggaUSA.com.

Recipes using kimchi

Kimchi Fried Eggs

Cook time: 15 minutes

Makes 3 servings

Ingredients

1 1/2 tablespoons canola oil

1 tablespoon onions, chopped

1 cup tomatoes, chopped

Oregano to taste

Salt to taste

1/2 cup Jongga kimchi, chopped

6 eggs

1 tablespoon spring onion, chopped

6 slices toasted bread

Heat large skillet over medium-high heat with oil. Add onions and cook 5 minutes. Add tomato, kimchi and season with salt and oregano. Stir well and bring to simmer, let cook 5 minutes until slightly thickened and reduced.

Crack eggs over sauce. Continue cooking 5 minutes or until eggs are cooked to your liking.

Serve with spring onion and toasted bread.

CUSTOMER LOGIN

If you have an account and are registered for online access, sign in with your email address and password below.

NEW CUSTOMERS/UNREGISTERED ACCOUNTS

Never been a subscriber and want to subscribe, click the Subscribe button below.

Starting at $4.79/week.